Sales Recruitment Approach Aligned to Role Impact

Sales recruitment methodology - Calibrated to the hiring impact.

As the commercial consequences of a sales or leadership function increases, so does the cost of mis-hire. That’s why our search models scale candidate access, assessment rigour and hiring protection to match the commercial impact of the appointment.

  • Specialist sales recruitment since 2004
  • One professional standard
  • Assurance up to 12 months
How our search models work Video overview
Three search engagement models

Search depth matched to the consequence of the hire.

Not every appointment carries the same risk, so not every appointment warrants the same search. Three models scale market coverage, evidence and hiring protection to what the role actually demands. Which one your role warrants is a short conversation, or ninety seconds with the diagnostic below.

Defined scope

Standard Search

For clearly defined sales roles where credible candidates are identifiable within an accessible market.

Representative roles

  • Territory Manager
  • Sales Representative
  • Inside Sales Executive
  • Branch Sales Executive
Shortlist in 10 business days · Success-based A fixed fee agreed in writing, invoiced when your appointee accepts in writing. A 30-day committed campaign. Three-month replacement protection.
Revenue-critical

Priority Search

For appointments where revenue, key customers or team performance justify reaching people who are not looking.

Representative roles

  • Enterprise AE
  • Business Development Manager
  • Key Account Manager
  • State / Regional Sales Manager
Shortlist in 15 business days · Success-based Systematic mapping and a bespoke Opportunity Prospectus. A 45-day committed campaign, invoiced when your appointee accepts in writing. Six-month replacement protection.
High-consequence

Executive Search

For leadership appointments requiring controlled market access, discretion and senior search governance.

Representative roles

  • Head of Sales
  • Sales Director
  • VP Sales
  • CRO
  • Commercial Director
  • Country Manager
Retained · Single activation fee One activation fee secures the mandate and is credited in full against the fixed fee. The balance is invoiced when your appointee accepts in writing. Twelve-month replacement protection.
Which model does your role warrant? The diagnostic below scopes it against current market data and sets out, in full, what the recommended model involves.
Commercial certainty

Agreed in writing before anything starts.

Fee structure
Fixed Fee Priced by the search, not the salary Agreed in writing before we start. It doesn’t move if your hire negotiates a better package.
When you pay
On Acceptance Nothing unless the search delivers Invoiced when your appointee accepts in writing. If they don’t start, the fee is credited in full.
Shortlist deadline
10–15 Days A date you can hold us to Ten business days on Standard Search, fifteen on Priority. Miss it and you may release us.
Placement assurance
Up to 12 Months Replacement, not refund If the appointment doesn’t hold, we run the search again. Eligibility conditions apply.

The recommended model, professional fee, deliverables and full engagement terms are confirmed in writing before the search commences.

Search Models Compared

How the search models work & differ.

The engagement model changes the reach, campaign investment, supporting diligence, governance and protection committed to the appointment—not the underlying standard of professional care.

Standard, Priority and Executive Search compared across seven engagement dimensions: market coverage, candidate engagement, supporting evidence, search governance, shortlist commitment, commercial structure and replacement protection.
Dimension Standard Priority Executive
Market coverage Focused search across the companies and candidate segments agreed at commencement. Broader systematic mapping, including relevant adjacent sectors and passive performers. Discreet leadership mapping with controlled disclosure and confidential outreach.
Candidate engagement Personal direct approach supported by a clear, role-specific candidate proposition. and explainer video developed for the appointment. Confidential candidate proposition, controlled access and staged disclosure where required.
Supporting evidence Performance claims tested against the context in which the results were achieved. Additional documentary corroboration and earlier referencing where appropriate. Leadership track record, market reputation, stakeholder and strategic-fit diligence.
Search governance Named consultant accountability with agreed search updates. Prioritised resources, dedicated campaign control and structured decision support. Senior Partner-led governance, confidentiality protocols and complex offer management.
Shortlist commitment Within 10 business days, inside a 30-day committed campaign. Within 15 business days, inside a 45-day committed campaign. To milestones agreed at calibration, typically 30–60 days.
Commercial structure Success-based fixed fee, invoiced when your hire starts. Success-based fixed fee — nothing payable until your hire starts. Retained: a single activation fee credited in full against the fixed fee, balance invoiced on start.
Replacement protection Three months Six months Twelve months

Shortlist dates are commitments you can hold us to — miss one, and you may release us without obligation. The recommended model, professional fee, scope and deliverables are confirmed after calibration and agreed in writing before the search begins.

Priority & Executive Search

The Opportunity Prospectus

A position description informs. An Opportunity Prospectus persuades. It is built for one search assignment only — briefed, researched and positioned around the reasons a successful person would leave a role they are performing well in.

  • The commercial case: the market to win, the customers, the territory
  • The career case: scope, leadership, influence and path to succession
  • The reward case: earnings structure and genuine upside
  • Supported by a short explainer video for the appointment
See how it works
Search Model Diagnostic

Which search does your next sales appointment warrant?

Six questions about the hiring conditions. You’ll get the search model the appointment warrants, why it fits, and exactly what we commit to.

Six questionsAbout two minutesNo contact details required
Question 1 of 6
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Recommended search model

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Why this model

    What that changes

    Shortlist commitment—
    When you pay—
    Replacement cover—

    Confirm the model and the fee on a short call.

    A twenty-minute calibration conversation confirms the search model, the fixed professional fee and the shortlist date — agreed in writing before anything starts. If we’re not the right firm for this role, we’ll say so on that call.

    Book a search consultation →

    Or send us the role in writing  · 

    This is a recommendation, not a formal fee proposal. The search model, scope, professional fee, shortlist commitment and terms are confirmed after a calibration conversation and agreed in writing before any search begins.

    Commercial clarity

    Questions a careful employer should ask.

    Clear answers on professional fees, payment timing, shortlist commitments, candidate access, assessment and replacement protection.

    Does Standard Search receive a lower standard of work?

    No. Every candidate is assessed against the agreed Success Profile and every candidate’s claimed performance is tested in context. Priority adds further documentary corroboration and earlier referencing where appropriate. Executive adds leadership, reputation and strategic-fit diligence.

    The standard of care remains consistent. The depth of market coverage and supporting diligence is what changes.

    How do you recommend the appropriate search model?

    We consider market accessibility, talent scarcity, commercial consequence, confidentiality and the evidence required before an offer can be made. Job title and salary provide context, but neither determines the model alone.

    Where a focused Standard Search is sufficient, that is what we will recommend.

    When is your fee payable?

    When your hire starts — not when an offer is accepted. The fee is fixed and agreed in writing before the search begins, and the invoice is issued on the candidate’s first day, on fourteen-day terms. If a candidate accepts and then doesn’t start, nothing is payable and the search continues.

    Executive Search is the one exception. An activation fee is payable at commencement and credited in full against the professional fee, with the balance invoiced on the start date.

    Why does the search run as a single committed campaign?

    Because one firm, fully committed, is faster than three firms hedging. A multi-agency race produces duplicate approaches, spooked candidates and hedged effort — every firm involved is working on one-in-three odds, so none can afford the market mapping, direct approach and Opportunity Prospectus that actually reach the strongest people. And a candidate approached by three agencies about the same role in the same week draws the obvious conclusion about the employer.

    The trade is deliberate. Nothing is payable until your hire starts, and in exchange the search runs as one committed campaign — 30 days on Standard Search, 45 on Priority — with a shortlist date you can hold us to. Executive Search runs the same way by nature of the retained mandate.

    How quickly will we see a shortlist?

    The shortlist date is committed, not estimated: within 10 business days on Standard Search and 15 on Priority. These are dates you can hold us to — if we miss one, you may release us without obligation. Executive Search runs to milestones agreed at calibration, typically 30–60 days given confidentiality and market depth.

    Compare that with where most searches start — weeks of advertising that reaches only whoever happens to be looking. A committed campaign is not the slow option. It is usually the fastest route to candidates worth hiring.

    What if the shortlist doesn’t arrive on schedule?

    You can release us. Every campaign carries a shortlist commitment — ten business days on Standard Search, fifteen on Priority. If we haven’t presented a qualified shortlist by then, you’re free to end the engagement without obligation.

    The deadline runs in your favour, not ours. The campaign gives us control of the search; the shortlist date is how you hold us to it.

    What happens when the campaign period ends?

    You’re free to engage other firms, or to continue with us — most clients continue, because by that point the shortlist exists. Candidates we’ve introduced remain our introductions for twelve months, so a hire made from our work after the period ends carries the agreed fee.

    The campaign period covers the search. The introduction protection covers the work.

    How do you engage candidates who are not actively applying?

    We identify relevant performers through targeted research and approach them directly with a considered case for the opportunity. Priority and Executive Search extend the breadth and persistence of that work and use bespoke campaign assets to support candidate engagement.

    How do you assess whether a sales candidate can perform?

    We examine quota history, deal size, sales cycle, territory, customer segment, market conditions, support structure and what the candidate inherited versus built. The central question is not simply whether target was achieved, but what produced the result and whether those conditions are transferable to your environment.

    What happens if the appointment does not work out?

    Replacement protection is aligned to the engagement model: three months for Standard Search, six months for Priority Search and twelve months for Executive Search, subject to the agreed terms.

    The assurance is the backstop. The principal risk-reduction work occurs during calibration, market engagement, assessment and offer management.

    Next step

    Tell us about the appointment. We’ll recommend the right search structure.

    A short calibration discussion will establish the relevant market, hiring consequence and level of supporting evidence required—including when a more focused engagement is appropriate.

    • Specialist sales recruitment since 2004
    • National Australian coverage
    • Placement assurance up to 12 months
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